BUILT BEYOND THE MOMENT
BUILT BEYOND THE MOMENT
pARTNER 365
pARTNER 365
YEAR-ROUND PARTNERSHIPS. BUILT AROUND COMMUNITY.
YEAR-ROUND PARTNERSHIPS. BUILT AROUND COMMUNITY.
Partner 365 is TCA's year-round partnership platform for brands,
organizations and companies looking to build with LGBTQ+ talent, culture and community beyond a single moment.
We create ways for partners to work with the talent, ideas, platforms and relationships shaping what's next in entertainment.
Partner 365 is TCA's year-round partnership platform for brands,
organizations and companies looking to build with LGBTQ+ talent, culture and community beyond a single moment.
We create ways for partners to work with the talent, ideas, platforms and relationships shaping what's next in entertainment.
Not just during Pride.
Not just during Pride.
Not just around one campaign.
Not just around one campaign.
Not just when everyone else shows up.
Not just when everyone else shows up.
PRIDE IS A MOMENT. CULTURE IS YEAR-ROUND.
PRIDE IS A MOMENT. CULTURE IS YEAR-ROUND.
LGBTQ+ culture doesn't disappear when June ends.
Neither does the talent, creativity, influence or community behind it.
Partner 365 creates ways for organizations to build with that culture
throughout the year through talent, community, content, experiences,
programming and access.
Not a logo on a flyer.
Not a one-month campaign.
A relationship built over time.
LGBTQ+ culture doesn't disappear when June ends.
Neither does the talent, creativity, influence or community behind it.
Partner 365 creates ways for organizations to build with that culture
throughout the year through talent, community, content, experiences,
programming and access.
Not a logo on a flyer.
Not a one-month campaign.
A relationship built over time.
BUILT ON HISTORY
BUILT ON HISTORY
BUILT ON HISTORY
10+ YEARS OF BUILDING ACCESS FOR LGBTQ+ TALENT.
Official SXSW showcase presence since 2015. A curated year-round community.
An emerging artist development program. Relationships across talent, entertainment, brands and culture. We've spent more than a decade building the relationships that make
Partner 365 possible.
PAST PARTNERS WHO HAVE BEEN IN THE ROOM:
TALENT.
COMMUNITY.
ACCESS.
TALENT.
COMMUNITY.
ACCESS.
The right people. The right access. The right reason to build.
The right people. The right access. The right reason to build.
Talent
Talent
Talent
LGBTQ+ artists, creators and entertainment professionals doing the work and shaping what's next.
LGBTQ+ artists, creators and entertainment professionals doing the work and shaping what's next.
Community
Community
Community
A curated network built around participation, relationships and opportunity
through TCA TOO.
A curated network built around participation, relationships and opportunity
through TCA TOO.
Access
Access
Access
A curated network built around participation, relationships and opportunity
through TCA TOO.
A curated network built around participation, relationships and opportunity
through TCA TOO.
WAYS TO PARTNER
WAYS TO PARTNER
Every partnership starts differently. You might have an idea. A platform. A resource. An opportunity. A product.
Expertise. Or simply a question worth exploring. Partner 365 gives us a place to figure out what makes sense together.
Every partnership starts differently. You might have an idea. A platform. A resource. An opportunity. A product. Expertise. Or simply a question worth exploring. Partner 365 gives us a place to figure out what makes sense together.
PLACES TO BUILD:
THE CONTENT
Stories + programming
THE DRAFT
Talent discovery + developmentits
THE STAGE
SXSW + live experiences
THE COMMUNITY
TCA TOO
THE TALENT
Artists + creators
THE PLATFORM
Resources + opportunities
PLACES TO BUILD:
THE CONTENT
Stories + programming
THE DRAFT
Talent discovery + developmentits
THE STAGE
SXSW + live experiences
THE COMMUNITY
TCA TOO
THE TALENT
Artists + creators
THE PLATFORM
Resources + opportunities
WHAT PARTNERS GET
WHAT PARTNERS GET
WHAT PARTNERS GET
RELEVANCE
Build with people who are actually shaping the culture you're trying to reach.
ACCESS
Get closer to talent, creators, conversations, platforms and opportunities.
CREDIBILITY
Partner through a platform with history, relationships and a track record in LGBTQ+
entertainment.
CREATIVITY
Build ideas with TCA instead of simply placing a campaign around a community.
CONTINUITY
Create something that can keep moving after the activation ends.
RELEVANCE
Build with people who are actually shaping the culture you're trying to reach.
ACCESS
Get closer to talent, creators, conversations, platforms and opportunities.
CREDIBILITY
Partner through a platform with history, relationships and a track record in LGBTQ+
entertainment.
CREATIVITY
Build ideas with TCA instead of simply placing a campaign around a community.
CONTINUITY
Create something that can keep moving after the activation ends.
THE GOAL ISN'T A TRANSACTION.
THE GOAL IS TO BUILD SOMETHING WORTH COMING BACK TO.
THE GOAL ISN'T A TRANSACTION.
THE GOAL IS TO BUILD SOMETHING WORTH COMING BACK TO.
THE GOAL ISN'T A TRANSACTION.
THE GOAL IS TO BUILD SOMETHING WORTH COMING BACK TO.
We don't treat community like an audience to be sold. We're interested in creating the right conditions for people, ideas and
opportunities to meet. That's why our partnerships are built around relevance. The right talent. The right opportunity. The right moment. And ideally, something that continues after the campaign ends.
We don't treat community like an audience to be sold. We're interested in creating the right conditions for people, ideas and opportunities to meet. That's why our partnerships are built around relevance. The right talent. The right opportunity. The right moment. And ideally, something that continues after the campaign ends.
We don't treat community like an audience to be sold. We're interested in creating the right conditions for people, ideas and
opportunities to meet. That's why our partnerships are built around relevance. The right talent. The right opportunity. The right moment. And ideally, something that continues after the campaign ends.
NOT A PACKAGE. A PARTNERSHIP.
NOT A PACKAGE. A PARTNERSHIP.
NOT A PACKAGE. A PARTNERSHIP.
Partner 365 isn't a menu of sponsorship packages. It's a starting point. An annual relationship can become a campaign. A conversation can become an event. An event can become an artist collaboration. A resource can become a community program.
A SXSW partnership can become something that lives far beyond SXSW.
The point isn't to sell you a package. It's to find the right reason to work together.
01
ANNUAL PARTNERSHIPS
Build an ongoing relationship with TCA throughout the year.
01
ANNUAL PARTNERSHIPS
Build an ongoing relationship with TCA throughout the year.
02
CUSTOM CAMPAIGNS
Create a focused partnership around a specific goal, audience or cultural moment.
02
CUSTOM CAMPAIGNS
Create a focused partnership around a specific goal, audience or cultural moment.
03
TALENT COLLABS
Connect brands and organizations with LGBTQ+ artists and creators.
03
TALENT COLLABS
Connect brands and organizations with LGBTQ+ artists and creators.
04
EVENTS & EXPERIENCES
Build something people can experience together.
04
EVENTS & EXPERIENCES
Build something people can experience together.
04
CONTENT & PROGRAMMING
Create conversations, stories and original ideas with TCA.
04
CONTENT & PROGRAMMING
Create conversations, stories and original ideas with TCA.
05
SXSW
Partner around TCA's SXSW programming and the talent, culture and experiences surrounding it.
05
SXSW
Partner around TCA's SXSW programming and the talent, culture and experiences surrounding it.
06
COMMUNITY + TALENT INVESTMENT
Put resources, opportunities and support directly into LGBTQ+ talent and community.
06
COMMUNITY + TALENT INVESTMENT
Put resources, opportunities and support directly into LGBTQ+ talent and community.
LET’S START A
CONVERSATION.
Tell us what you’re building, supporting, or exploring—and where The Color Agent might fit.
YEAR-ROUND.
CULTURE-LED.
BUILT AROUND PEOPLE.
YEAR-ROUND.
CULTURE-LED.
BUILT AROUND PEOPLE.
YEAR-ROUND.
CULTURE-LED.
BUILT AROUND PEOPLE.
The most meaningful partnerships aren't built around one moment.
They're built over time.